At AVEENO®, they know balance is the key to well-being, and they use science and research to harness the power of a selection of nature’s ingredients in formulas that care for your sensitive skin—dry, itchy, eczematic, even the often-distressed skin of oncology patients. Their skin expertise brings these select ingredients together in combinations proven to soothe and nurture your skin.

This baby wash and shampoo is made for babies with sensitive skin and is suitable for newborns. This nourishing formula with oat extract creates a rich lather and rinses clean, leaving a light, fresh scent. Tear-free and hypoallergenic, this gentle cleanser is formulated without soap, parabens, sulfates, or phthalates. Gentle enough for everyday use to help keep the baby's skin and hair soft and smooth. Brand recommended by pediatricians and dermatologists