With PUREBB, their products are not only gentle on the most delicate of skins, but are also free from harsh chemicals, SLS, and parabens, making them the perfect choice for both sensitive and normal skin types. Every item is specially formulated with selected natural derived active ingredients, maintaining the correct pH balance and tested hypoallergenic, ensuring safety and comfort for your family’s skincare routine.

This premium natural liquid soap is perfect for newborns and mamas with sensitive skin! It's specially formulated to be gentle and protective, helping to prevent irritation, dermatitis, allergies, and prickly heat. Infused with soothing oat kernel extract, calming chamomile, and nourishing panthenol, it keeps your baby's skin soft, healthy, and happy.