Soft Hugs is a specialty brand of soft toys, pillows, and baby care accessories that give joy, warmth, and comfort to your little ones. Their baby care and soft toy products are designed and manufactured in the Philippines using all-new fabrics and fiberfill materials that are export grade and pass European EN71 safety standards that ensure their products are safe for babies and very young children. Soft Hugs baby products and soft toys are also designed with a child's learning and brain development in mind. Cute characters, shapes, and colorful patterns are integrated into their product designs to help stimulate brain activity and learning that aid in the physical, cognitive, and emotional development of children. Their signature Soft Hugs bear and bunny and other cute animal characters will be there to accompany your children throughout their growing-up journey.

Soft Hugs Squeakers are available in different colors and animal designs to help babies develop sight and sound sensory focus. The toy is small enough for your baby to grasp and hold aiding in the baby's early motor skills development.  Ideal for infants 1 month to 9 months.